Designers who offer custom designs will most likely offer the most options for invitations; they can combine their professional knowledge of trends and products with your individual taste as a couple, and come up with something truly unique. Amy K. Moore, partner & designer of Peacock Design & Paperie, LLC located in Reading, PA, says that current trends often play a role in what style a bride will choose. “Some trends that we have seen cropping up for our brides include a modern twist on lace, contemporary use of multiple fonts, and nature-inspired looks that include trees and lovebirds.” A design professional can take your suggestions and color schemes and show you examples of similar ideas, so you have a starting point to work from.
Sites like Etsy are (if you know how to maneuver them) a marketplace of endless creative options. With an endless supply of vendors, it's virtually impossible not to find something creative and unique that ties in with your theme. However, the eternal problem with online shopping applies heavily here; the photo looks nice, but what will it look like in person? The danger with ordering invitations from online is that you can not be sure of the quality until it arrives. You are also at the mercy of online payment and delivery, so tread carefully. There are many trustworthy sites to order from, of course, and sites like Etsy usually allow you to communicate with the designer before placing your order. However, keep in mind that there will be a few aspects you won't be able to control. Order your invitations to arrive two weeks before you plan to send them out; this way, you have some extra time to adjust if the delivery is delayed.
It basically comes down to how well you know yourself: Do you prefer to take the lead in creative projects, or do you like to window shop? Do you feel more comfortable being able to see and feel a product before buying, or are you an online shopper? Does your wedding have pronounced themes and colors, or do you have more of a general idea of what look you want to achieve? Take into consideration your personality; some people are naturally more hands on during the creative process, while others tend to take a back seat and only need to see the finished product. Consider your budget and timeline, and plan accordingly. But most importantly, remember that a special day deserves special invitations. Take time to look at all the designs you can; the more you know about what you like, the easier it is to find an invitation that represents you as a couple.